Coming into midlife ourselves, we noticed women in this stage of life are often so focused on caring for others that their own needs come last. Intimate skin care is among the first things neglected.

Passing years bring real, lasting skin changes - especially to intimate skin - that don't resolve on their own. This concern is often seen as too embarrassing or too low-priority to raise. Many assume nothing can be done.

We dug into the research and found otherwise. There were strategies that could make a genuine difference, but no local products that fit the bill. Too many contained unnecessary fragrances, ineffective ingredients, or known irritants.

So we created The Original Velvet. An Australian-made intimate skincare product that is minimalist, and effective.

Kira Collective is for the woman ready to care for herself, simply and confidently.